conventions of a music video

• A music video must be correctly lip synced or have a story line like Ed sheeran a team  

• A music video must be edited pase wise according to the the song to not create viewer fatigue

• Music videos are often attention grabbing through clothes carz money or a special effects

• a music video must be editied with approprate shots to not break a views suspention of disblief with for example a baby in a night club which is clearly not believable which would remind the audience its not real effecting there enjoyment 

• a music video is often shot in ocorring to the song because a good music video repersents the song fully aswell as being entertaining